RETAIL

Retail buyers choose products for shops to sell. They usually buy stock for particular departments e.g children’s wear.

Visual merchandisers design eye catching product displays, store layouts and shop window displays, Their aim is to maximise and encourage sales.

Retail managers look after their store. They motivate staff to achieve sales targets, organise promotional events and monitor industry trends.

E-commerce managers develop digital strategies to increase online sales, improve customer experience and strengthen a company's brand.

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Stock control assistants keep track of product levels and make sure there are enough supplies to meet customer demand.

Store supervisors usually supervise a section within a store taking direction from managers. Supervisors sometimes manage staff.